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Consumer-brand relationships : theory and practice

Consumer-brand relationships : theory and practice
Paper図書
edited by Susan Fournier, Michael Breazeale, and Marc Fetscherin.Routledge2012.<DH441-B56>
National Diet Library
  • Author HeadingFournier, Susan. Breazeale, Michael, 1964- Fe...

Strong brands strong relationships : pbk

Strong brands strong relationships : pbk
Paper図書
edited by Susan Fournier, Michael Breazeale and Jill AveryRoutledge2015
Other Libraries in Japan
  • Author HeadingFournier, Susan Breazeale, Michael Avery, Jil...

Consumer-brand relationships : theory and practice : hbk : pbk

Consumer-brand relationships : theory and practice : hbk : pbk
Paper図書
edited by Susan Fournier, Michael Breazeale, and Marc Fetscherin ; [foreword by Kevin Lane Keller]Routledge2012
Other Libraries in Japan
  • Author HeadingFournier, Susan Breazeale, Michael Fetscherin...

Paradoxes of technology : consumer cognizance, emotions, and coping strategies

Paradoxes of technology : consumer cognizance, emotions, and coping strategies
Paper図書
David Glen Mick, Susan FournierMarketing Science Institutec1998
Other Libraries in Japan
  • Author HeadingMick, David Glen Fournier, Susan

Technological consumer products in everyday life : ownership, meaning, and satisfaction : working paper

Technological consumer products in everyday life : ownership, meaning, and satisfaction : working paper
Paper図書
David Glen Mick and Susan FournierMarketing Science Institute1995
Other Libraries in Japan
  • Author HeadingMick, Divid Glen Fournier, Susan

マーケティングの教科書 : ハーバード・ビジネス・レビュー戦略マーケティング論文ベスト10 (Harvard Business Review)

マーケティングの教科書 : ハーバード・ビジネス・レビュー戦略マーケティング論文ベスト10 (Harvard Business Review)
Paper図書
ハーバード・ビジネス・レビュー編集部 編, DIAMONDハーバード・ビジネス・レビュー編集部 訳ダイヤモンド社2017.12<DH411-L820>
National Diet LibraryOther Libraries in Japan

Harvard business review [日本版]

Harvard business review [日本版]
PaperDigital雑誌雑誌タイトル
ダイヤモンド社2000-<Z4-417>
National Diet LibraryOther Libraries in Japan
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