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Consumer behavior & marketing strategy / J. Paul Peter, Jerry C. Olson. 9th ed.

Consumer behavior & marketing strategy / J. Paul Peter, Jerry C. Olson. 9th ed.
Paper図書
McGraw-Hill Irwinc2010.<DH413-B33>
National Diet Library
  • Author HeadingPeter, J. Paul. Olson, Jerry C. (Jerry Corrie) , 1944-

Zaltman metaphor elicitation technique

Zaltman metaphor elicitation technique
Paper図書
volume editor, Robin A. Coulter ; contributors, Alladi Venkatesh, Elizabeth C. Hirschman, Jerry OlsonSage2018
Other Libraries in Japan
  • Author Heading...man, Elizabeth Olson, Jerry C. (Jerry Corrie) Sheth, Jagdish...

Consumer behavior & marketing strategy 9th ed

Consumer behavior & marketing strategy 9th ed
Paper図書
J. Paul Peter, Jerry C. OlsonMcGraw-Hill Irwinc2010
Other Libraries in Japan
  • Author HeadingPeter, J. Paul Olson, Jerry C. (Jerry Corrie)

Helping define the field and expand its horizons

Helping define the field and expand its horizons
Paper図書
volume editor, Jerry C. Olson ; contributors, Gerald Zaltman, Rick Jacobs, Glenn L. ChristensenSage2015
Other Libraries in Japan
  • Author HeadingJacoby, Jacob Olson, Jerry C. (Jerry Corrie) Zaltman, Geral...

Consumer behavior & marketing strategy : pbk 9th ed., international ed

Consumer behavior & marketing strategy : pbk 9th ed., international ed
Paper図書
J. Paul Peter, Jerry C. OlsonMcGraw-Hill2010
Other Libraries in Japan
  • Author HeadingPeter, J. Paul Olson, Jerry C. (Jerry Corrie)

Consumer behavior and marketing strategy 8th ed

Consumer behavior and marketing strategy 8th ed
Paper図書
J. Paul Peter, Jerry C. OlsonMcGraw-Hill/Irwinc2008
Other Libraries in Japan
  • Author HeadingPeter, J. Paul Olson, Jerry C. (Jerry Corrie)

Consumer behavior and marketing strategy 8th ed., international ed

Consumer behavior and marketing strategy 8th ed., international ed
Paper図書
J. Paul Peter, Jerry C. OlsonMcGraw-Hill2008
Other Libraries in Japan
  • Author HeadingPeter, J. Paul Olson, Jerry C. (Jerry Corrie)

Consumer behavior and marketing strategy : pbk 7th ed., International ed

Consumer behavior and marketing strategy : pbk 7th ed., International ed
Paper図書
J. Paul Peter, Jerry C. OlsonMcGraw-Hillc2005
Other Libraries in Japan
  • Author HeadingPeter, J. Paul Olson, Jerry C. (Jerry Corrie)

Consumer behavior and marketing strategy 7th ed

Consumer behavior and marketing strategy 7th ed
Paper図書
J. Paul Peter, Jerry C. OlsonMcGraw-Hillc2005
Other Libraries in Japan
  • Author HeadingPeter, J. Paul Olson, Jerry C. (Jerry Corrie)

Consumer behavior and marketing strategy 6th ed., Intrenational ed

Consumer behavior and marketing strategy 6th ed., Intrenational ed
Paper図書
J. Paul Peter, Jerry C. OlsonMcGraw-Hill2003
Other Libraries in Japan
  • Author HeadingPeter, J. Paul Olson, Jerry C. (Jerry Corrie)

Consumer behavior and marketing strategy 6th ed

Consumer behavior and marketing strategy 6th ed
Paper図書
J. Paul Peter, Jerry C. OlsonIrwin/McGraw-Hillc2002
Other Libraries in Japan
  • Author HeadingPeter, J. Paul Olson, Jerry C. (Jerry Corrie)

Consumer behavior and marketing strategy 6th ed., international ed

Consumer behavior and marketing strategy 6th ed., international ed
Paper図書
J. Paul Peter, Jerry C. OlsonMcGraw-Hill/Irwinc2002
Other Libraries in Japan
  • Author HeadingPeter, J. Paul Olson, Jerry C. (Jerry Corrie)

Using brain-wave measures to assess advertising effects

Using brain-wave measures to assess advertising effects
Paper図書
Jerry C. Olson and William J. RayMarketing Science Institute1983
Other Libraries in Japan
  • Author HeadingOlson, Jerry C. Ray, William J. Marketing Sci...

Understanding consumer decision making : the means-end approach to marketing and advertising strategy : cloth : pbk

Understanding consumer decision making : the means-end approach to marketing and advertising strategy : cloth : pbk
Paper図書
edited by Thomas J. Reynolds, Jerry C. OlsonLawrence Erlbaum2001
Other Libraries in Japan
  • Author HeadingReynolds, Thomas J. (Thomas John) Olson, Jerry C. (Jerry Corrie)

Consumer behavior and marketing strategy 5th ed

Consumer behavior and marketing strategy 5th ed
Paper図書
J. Paul Peter, Jerry C. OlsonIrwin/McGraw-Hillc1999
Other Libraries in Japan
  • Author HeadingPeter, J. Paul Olson, Jerry C. (Jerry Corrie)

Consumer behavior and marketing strategy 5th ed., international ed

Consumer behavior and marketing strategy 5th ed., international ed
Paper図書
J. Paul Peter, Jerry C. OlsonIrwin/McGraw-Hill1999
Other Libraries in Japan
  • Author HeadingPeter, J. Paul Olson, Jerry C. (Jerry Corrie)

Consumer behavior and marketing strategy 4th ed

Consumer behavior and marketing strategy 4th ed
Paper図書
J. Paul Peter, Jerry C. OlsonIrwinc1996
Other Libraries in Japan
  • Author HeadingPeter, J. Paul Olson, Jerry C. (Jerry Corrie)

Advances in consumer research : proceedings of the Association for Consumer Research ... annual conference v. 6 : 9th v. 7 : 10th v. 8 : 11th v. 10 : 13th v. 11 : 14th index 1970-1979 index for volumes 7-11

Advances in consumer research : proceedings of the Association for Consumer Research ... annual conference v. 6 : 9th v. 7 : 10th v. 8 : 11th v. 10 : 13th v. 11 : 14th index 1970-1979 index for volumes 7-11
Paper図書
Association for Consumer Researchc1979-c1984
Other Libraries in Japan
  • Author HeadingWilkie, William L. Olson, Jerry C. Monroe, Kent B. Mitchell, And...

Understanding consumer behavior

Understanding consumer behavior
Paper図書
J. Paul Peter, Jerry C. OlsonIrwin1994
Other Libraries in Japan
  • Author HeadingPeter, J. Paul Olson, Jerry C. (Jerry Corrie)

Consumer behavior and marketing strategy 3rd ed

Consumer behavior and marketing strategy 3rd ed
Paper図書
J. Paul Peter, Jerry C. OlsonIrwinc1993
Other Libraries in Japan
  • Author HeadingPeter, J. Paul Olson, Jerry C. (Jerry Corrie)
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