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Re-platforming the airline business : to meet travelers' total mobility needs

Re-platforming the airline business : to meet travelers' total mobility needs
紙図書
Nawal K. Taneja.Routledge, Taylor & Francis Group2019.<DK221-D1>
国立国会図書館
  • 件名Airlines--Management. Relationship marketing. Customer relations.

Handbook of the sharing economy

Handbook of the sharing economy
紙図書
edited by Russell W. Belk, Giana M. Eckhardt, Fleura Bardhi.Edward Elgar Publishing[2019]<DH475-B80>
国立国会図書館
  • 件名Cooperation. Consumption (Economics) Economics--Sociological aspects. Relationship marketing.

The 4A's of marketing : creating value for customers, companies and society

The 4A's of marketing : creating value for customers, companies and society
紙図書
Jagdish N. Sheth, Rajendra S. Sisodia.Routledge2012.<DH441-B47>
国立国会図書館
  • 件名Relationship marketing. Customer relations--Manageme...

Consumer-brand relationships : theory and practice

Consumer-brand relationships : theory and practice
紙図書
edited by Susan Fournier, Michael Breazeale, and Marc Fetscherin.Routledge2012.<DH441-B56>
国立国会図書館
  • 件名Customer relations. Branding (Marketing) Relationship marketing--Research.

Good works! : marketing and corporate initiatives that build a better world-- and the bottom line

Good works! : marketing and corporate initiatives that build a better world-- and the bottom line
紙図書
Philip Kotler, David Hessekiel & Nancy R. Lee.John Wiley & Sons, Inc.[2012]<DH411-B166>
国立国会図書館
  • 件名Marketing--Social aspects. Social responsibility of business. Relationship marketing.

アンバサダーマーケティング : 顧客はブランドビジネスのパートナー : ファンの声が見えるSNS時代に実践したい 入門編 (SHOEISHA DIGITAL FIRST)

アンバサダーマーケティング : 顧客はブランドビジネスのパートナー : ファンの声が見えるSNS時代に実践したい 入門編 (SHOEISHA DIGITAL FIRST)
紙図書
出口潤 著翔泳社2022.3<DH411-M454>
国立国会図書館全国の図書館
  • 典拠情報（件名/「を見よ」参照）関係性マーケティング Relationship marketing

Handbook of brand relationships / Deborah J. MacInnis, C. Whan Park, Joseph R. Priester, editors.

Handbook of brand relationships / Deborah J. MacInnis, C. Whan Park, Joseph R. Priester, editors.
紙図書
M.E. Sharpec2009.<DH441-B31>
国立国会図書館
  • 件名Relationship marketing. Brand choice. Branding (Mark...

Creating and managing superior customer value / edited by Arch G. Woodside, Francesca Golfetto, Michael Gibbert. 1st ed. (Advances in business marketing and purchasing ; v. 14)

Creating and managing superior customer value / edited by Arch G. Woodside, Francesca Golfetto, Michael Gibbert. 1st ed. (Advances in business marketing and purchasing ; v. 14)
紙図書
Emerald JAI2008.<DH441-B30>
国立国会図書館
  • 件名Customer relations -- Management. Relationship marketing.

Relationship marketing in franchising and retailing : hbk

Relationship marketing in franchising and retailing : hbk
紙図書
edited by Park Thaichon, Lorelle Frazer and Scott WeavenRoutledge2023
全国の図書館
  • 件名Relationship marketing Franchises (Retail trade)
  • 件名（識別子）Relationship marketing Franchises (Retail trade)

Connecting with consumers through effective personalization and programmatic advertising : hardcover

Connecting with consumers through effective personalization and programmatic advertising : hardcover
紙図書
Jorge Remondes, Paulo Madeira, Carlos AlvesIGI Glovalc2024
全国の図書館
  • 件名Internet marketing Internet advertising Relationship marketing Target marketing
  • 件名（識別子）Internet marketing Internet advertising Relationship marketing Target marketing

Relationship marketing / edited by John Egan and Michael J. Harker. (Sage library in business & management)

Relationship marketing / edited by John Egan and Michael J. Harker. (Sage library in business & management)
紙図書
SAGE2005.<DH441-B5>
国立国会図書館
  • 内容細目...the origins of relationship marketing v. 2. A broad ......evelopments in relationship marketing v. 3. Paradigm...... the future of relationship marketing.
  • 件名Relationship marketing.

The power of value selling : the gold standard to drive revenue and create customers for life : cloth

The power of value selling : the gold standard to drive revenue and create customers for life : cloth
紙図書
Julie ThomasWileyc2023
全国の図書館
  • 件名Selling Sales management Relationship marketing
  • 件名（識別子）Selling Sales management Relationship marketing

Connecting with consumers through effective personalization and programmatic advertising : pbk

Connecting with consumers through effective personalization and programmatic advertising : pbk
紙図書
[edited by] Jorge Remondes, Paulo Madeira, Carlos AlvesIGI Glovalc2024
全国の図書館
  • 件名Internet marketing Internet advertising Relationship marketing Target marketing
  • 件名（識別子）Internet marketing Internet advertising Relationship marketing Target marketing

B2B customer engagement strategy : an introduction to managing customer experience : [pbk.]

B2B customer engagement strategy : an introduction to managing customer experience : [pbk.]
紙図書
Daniel D. PriorPalgrave Macmillanc2023
全国の図書館
  • 件名Industrial marketing Customer relations Relationship marketing
  • 件名（識別子）Industrial marketing Customer relations Relationship marketing

Brand love : building strong consumer-brand connections : hardback

Brand love : building strong consumer-brand connections : hardback
紙図書
Lydia MichaelKogan Page2023
全国の図書館
  • 件名Branding (Marketing) Relationship marketing Brand loyalty
  • 件名（識別子）Branding (Marketing) Relationship marketing Brand loyalty

ファンベースなひとたち : ファンと共に歩んだ企業10の成功ストーリー

ファンベースなひとたち : ファンと共に歩んだ企業10の成功ストーリー
紙図書
佐藤尚之, 津田匡保 著, おぐらなおみ 漫画日経BP2020.11<DH411-M266>
国立国会図書館全国の図書館
  • 典拠情報（件名/「を見よ」参照）関係性マーケティング Relationship marketing

Contemporary selling : building relationships, creating value : pbk 6th ed

Contemporary selling : building relationships, creating value : pbk 6th ed
紙図書
Mark W. Johnston, Greg W. MarshallRoutledge2022
全国の図書館
  • 件名Selling Relationship marketing Customer relations
  • 件名（識別子）Selling Relationship marketing Customer relations

Transforming relationship marketing : strategies and business models in the digital age hbk.

Transforming relationship marketing : strategies and business models in the digital age hbk.
紙図書
edited by Park Thaichon and Vanessa RattenRoutledge2020
全国の図書館
  • 件名Relationship marketing Relationship marketing -- Technological innovations
  • 件名（識別子）Relationship marketing Relationship marketing -- Technological innovations

The discourse of customer service tweets : planes, trains and automated text analysis : pb

The discourse of customer service tweets : planes, trains and automated text analysis : pb
紙図書
Ursula LutzkyBloomsbury Academic2023
全国の図書館
  • 件名Twitter (Firm) Customer services Discourse analysis Digital communications Relationship marketing
  • 件名（識別子）Twitter (Firm) Customer services Discourse analysis Digital communications Relationship marketing

Handbook of CRM : achieving excellence in customer management / Adrian Payne.

Handbook of CRM : achieving excellence in customer management / Adrian Payne.
紙図書
Elsevier2006.<DH441-B7>
国立国会図書館
  • 件名Customer relations. Relationship marketing -- Management.
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