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Table of Contents
オムニチャネルの本質は「接客競争」
第1章 データを分析して顧客を理解
第2章 デジタル接客でおもてなし
第3章 テクノロジーで関係性を深める
第4章 キーパーソンに聞く
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Bibliographic Record
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- Material Type
- 図書
- ISBN
- 978-4-8222-3582-6
- Title
- Title Transcription
- オムニ チャネル アンド オーツーオー ノ キョウカショ
- Author/Editor
- 日経デジタルマーケティング 編
- Author Heading
- 日経BP ニッケイ BP ( 00258686 )Authorities
- Publication, Distribution, etc.
- Publication Date
- 2016.9
- Publication Date (W3CDTF)
- 2016
- Extent
- 261p