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Delivering quality service : balancing customer perceptions and expectations [: pbk]

Delivering quality service : balancing customer perceptions and expectations [: pbk]
Paper図書
Valarie A. Zeithaml, A. Parasuraman, Leonard L. BerryFree Press[2010], c1990
Other Libraries in Japan
  • Author HeadingZeithaml, Valarie A. Parasuraman, A. Berry, Leonard L.

Marketing research [student text] 2nd ed

Marketing research [student text] 2nd ed
Paper図書
A. Parasuraman, Dhruv Grewal, R. KishnanHoughton Mifflinc2007
Other Libraries in Japan
  • Author HeadingParasuraman, A. Grewal, Dhruv Krishnan, R.

Marketing research

Marketing research
Paper図書
A. Parasuraman, Dhruv Grewal, R. KrishnanHoughton Mifflinc2004
Other Libraries in Japan
  • Author HeadingParasuraman, A. Grewal, Dhruv Krishnan, R.

Techno-ready marketing : how and why your customers adopt technology

Techno-ready marketing : how and why your customers adopt technology
Paper図書
A. Parasuraman and Charles L. ColbyFree Pressc2001
Other Libraries in Japan
  • Author HeadingParasuraman, A. Colby, Charles L.

A conceptual framework for understanding e-service quality : implications for future research and managerial practice

A conceptual framework for understanding e-service quality : implications for future research and managerial practice
Paper図書
Valarie A. Zeithaml, A. Parasuraman, and Arvind MalhotraMarketing Science Institute2000
Other Libraries in Japan
  • Author HeadingZeithaml, Valarie A. Parasuraman, A. Malhotra, Arvind Marketing Sc...

Prepurchase preference and postconsumption satisfaction in a service exchange : working paper

Prepurchase preference and postconsumption satisfaction in a service exchange : working paper
Paper図書
Glenn B. Voss, A. ParasuramanMarketing Science Institutec1995
Other Libraries in Japan
  • Author HeadingVoss, Glenn B. Parasuraman, A. Marketing Science Institute

Moving forward in service quality research : measuring different customer-expectation levels, comparing alternative scales, and examining the performance-behavioral intensions link : working paper

Moving forward in service quality research : measuring different customer-expectation levels, comparing alternative scales, and examining the performance-behavioral intensions link : working paper
Paper図書
A. Parasuraman, Valarie A. Zeithaml and Leonard L. BerryMarketing Science Institutec1994
Other Libraries in Japan
  • Author HeadingParasuraman, A. Zeithaml, Valarie A. Berry, L...

Marketing research 2nd ed

Marketing research 2nd ed
Paper図書
A. ParasuramanAddison-Wesley Pub. Co.c1991
Other Libraries in Japan
  • Author HeadingParasuraman, A.

Ten lessons for improving service quality

Ten lessons for improving service quality
Paper図書
Leonard L. Berry, A. Parasuraman, Valarie A. ZeithamlMarketing Science Institutec1993
Other Libraries in Japan
  • Author HeadingBerry, Leonard L. Parasuraman, A. Zeithaml, Valarie A. Marketin...

Marketing services : competing through quality

Marketing services : competing through quality
Paper図書
Leonard L. Berry, A. ParasuramanFree Pressc1991
Other Libraries in Japan
  • Author HeadingBerry, Leonard L. Parasuraman, A.

1990 AMA educators' proceedings : enhancing knowledge development in marketing

1990 AMA educators' proceedings : enhancing knowledge development in marketing
Paper図書
editors, A. Parasuraman ... [et al.]American Marketing Associationc1990
Other Libraries in Japan
  • Author HeadingParasuraman, A. American Marketing Associatio...

The nature and determinants of customer expectations of service

The nature and determinants of customer expectations of service
Paper図書
Valarie A. Zeithaml, Leonard L. Berry, A. ParasuramanMarketing Science Institutec1991
Other Libraries in Japan
  • Author HeadingZeithaml, Valarie A. Berry, Leonard L. Parasuraman, A.

Delivering quality service : balancing customer perceptions and expectations

Delivering quality service : balancing customer perceptions and expectations
Paper図書
Valarie A. Zeithaml, A. Parasuraman, Leonard L. BerryFree Pressc1990
Other Libraries in Japan
  • Author HeadingZeithaml, Valarie A. Parasuraman, A. Berry, Leonard L.

An empirical examination of relationships in an extended service quality model

An empirical examination of relationships in an extended service quality model
Paper図書
A. Parasuraman, Leonard L. Berry, Valarie A. ZeithamlMarketing Science Institutec1990
Other Libraries in Japan
  • Author HeadingParasuraman, A. Berry, Leonard L. Zeithaml, V...

1990 AMA educators' proceedings : enhancing knowledge development in marketing . 1990 AMA Winter Educators' Conference : marketing theory and applications

1990 AMA educators' proceedings : enhancing knowledge development in marketing . 1990 AMA Winter Educators' Conference : marketing theory and applications
Paper図書
editors, A. Parasuraman ... [et al.] . editors, David Lichtenthal ... [et al.]American Marketing Associationc1990
Other Libraries in Japan
  • Author HeadingParasuraman, A. American Marketing Associatio...

Marketing research est.

Marketing research est.
Paper図書
A. ParasuramanAddison-Wesley1986
Other Libraries in Japan
  • Author HeadingParasuraman, A.

Communication and control processes in the delivery of service quality

Communication and control processes in the delivery of service quality
Paper図書
by Valarie A. Zeithaml, Leonard L. Berry and A. ParasuramanMarketing Science Institutec1987
Other Libraries in Japan
  • Author HeadingZeithaml, Valarie A. Berry, Leonard L. Parasuraman, A. Marketing Science Institute

Servqual : a multiple-item scale for measuring customer perceptions of service quality

Servqual : a multiple-item scale for measuring customer perceptions of service quality
Paper図書
by A. Parasuraman, Valarie Zeithaml, and Leonard L. BerryMarketing Science Institute1986
Other Libraries in Japan
  • Author HeadingParasuraman, A. Zeithaml, Valarie A. Berry, L...

A conceptual model of service quality and its implications for future research

A conceptual model of service quality and its implications for future research
Paper図書
by A. Parasuraman, Valarie A. Zeithaml and Leonard L. BerryMarketing Science Institute1984
Other Libraries in Japan
  • Author HeadingParasuraman, A. Zeithaml, Valarie A. Berry, L...

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