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Search results 15

広告コミュニケーション成功の法則 : 理論とデータの裏打ちで、あなたの実務を強くする。

広告コミュニケーション成功の法則 : 理論とデータの裏打ちで、あなたの実務を強くする。
Paper図書
ジョン・ロシター, ラリー・パーシー, ラース・ベルクヴィスト 著, 岸志津江 監訳東急エージェンシー2022.3<DH428-M96>
National Diet LibraryOther Libraries in Japan
  • Author HeadingRossiter, John R Percy, Larry Bergkvist, Lars ...

Marketing communications : objectives, strategy, tactics : [hbk.] : pbk

Marketing communications : objectives, strategy, tactics : [hbk.] : pbk
Paper図書
John R. Rossiter, Larry Percy, Lars BergkvistSAGE2018
Other Libraries in Japan
  • Author HeadingRossiter, John R. Percy, Larry Bergkvist, Lars

戦略的マーケティング・コミュニケーション : IMCの理論と実際

戦略的マーケティング・コミュニケーション : IMCの理論と実際
Paper図書
ジョン R.ロシター, スティーブン・ベルマン 著, 岸志津江 監訳, 東急エージェンシーマーコム研究会 訳東急エージェンシー出版部2009.4<DH411-J197>
National Diet LibraryOther Libraries in Japan
  • Author HeadingRossiter, John R Bellman, Steven 岸, 志津江, 1951-...

ブランド・コミュニケーションの理論と実際

ブランド・コミュニケーションの理論と実際
Paper図書
ジョン・R.ロシター, ラリー・パーシー 著, 青木幸弘, 岸志津江, 亀井昭宏 監訳東急エージェンシー出版部2000.4<DH428-G112>
National Diet LibraryOther Libraries in Japan
  • Author HeadingRossiter, John R Percy, Larry 青木, 幸弘, 1956- 岸,...

Marketing communications : theory and applications : pbk

Marketing communications : theory and applications : pbk
Paper図書
John R. Rossiter and Steven BellmanPearson Prentice Hallc2005
Other Libraries in Japan
  • Author HeadingRossiter, John R. Bellman, Steven

广告沟通与促销管理

广告沟通与促销管理
Paper図書
(澳) 约翰・R・罗西特, (美) 拉里・珀西著 ; 康蓉 [ほか] 译中国人民大学出版社2004.11
Other Libraries in Japan
  • Author HeadingRossiter, John R. Percy, Larry 康, 蓉 王, 玉莲 吴, 越...

Strategic advertising management

Strategic advertising management
Paper図書
Larry Percy, John R. Rossiter, Richard ElliottOxford University Press2001
Other Libraries in Japan
  • Author HeadingPercy, Larry Rossiter, John R. Elliott, Richard

Advertising communications & promotion management 2nd ed., international ed

Advertising communications & promotion management 2nd ed., international ed
Paper図書
John R. Rossiter, Larry PercyMcGraw-Hill1998
Other Libraries in Japan
  • Author HeadingRossiter, John R. Percy, Larry

Advertising communications & promotion management 2nd ed

Advertising communications & promotion management 2nd ed
Paper図書
John R. Rossiter, Larry PercyMcGraw-Hillc1997
Other Libraries in Japan
  • Author HeadingRossiter, John R. Percy, Larry

Advanced media planning

Advanced media planning
Paper図書
by John R. Rossiter and Peter J. DanaherKluwer Academicc1998
Other Libraries in Japan
  • Author HeadingRossiter, John R. Danaher, Peter J.

Advertising and promotion management : pbk. International ed.

Advertising and promotion management : pbk. International ed.
Paper図書
John R. Rossiter, Larry PercyMcGraw-Hillc1987
Other Libraries in Japan
  • Author HeadingRossiter, John R. Percy, Larry

Advertising and promotion management : pbk.

Advertising and promotion management : pbk.
Paper図書
John R. Rossiter, Larry PercyMcGraw-Hillc1987
Other Libraries in Japan
  • Author HeadingRossiter, John R. Percy, Larry

Advertising and promotion management

Advertising and promotion management
Paper図書
John R. Rossiter, Larry PercyMcGraw-Hillc1987
Other Libraries in Japan
  • Author HeadingRossiter, John R. Percy, Larry

Advertising strategy : a communication theory approach

Advertising strategy : a communication theory approach
Paper図書
Larry Percy, John R. RossiterPraeger1980
Other Libraries in Japan
  • Author HeadingPercy, Larry Rossiter, John R.

Televised medicine advertising and children

Televised medicine advertising and children
Paper図書
Thomas S. Robertson, John R. Rossiter, Terry C. GleasonPraeger1979
Other Libraries in Japan
  • Author HeadingRobertson, Thomas S. Rossiter, John R. Gleason, Terry C.

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