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Integrated brand marketing and measuring returns / edited by Philip J. Kitchen.

Integrated brand marketing and measuring returns / edited by Philip J. Kitchen.
Paper図書
Palgrave Macmillan2010.<DH411-B126>
National Diet Library

Brands and brand management : contemporary research perspectives / [edited by] Barbara Loken, Rohini Ahluwalia, and Michael J. Houston. (Marketing and consumer psychology series)

Brands and brand management : contemporary research perspectives / [edited by] Barbara Loken, Rohini Ahluwalia, and Michael J. Houston. (Marketing and consumer psychology series)
Paper図書
Routledgec2010.<DH411-B98>
National Diet Library

Trademarks, brands, and competitiveness / edited by Teresa da Silva Lopes and Paul Duguid. (Routledge international studies in business history ; 19)

Trademarks, brands, and competitiveness / edited by Teresa da Silva Lopes and Paul Duguid. (Routledge international studies in business history ; 19)
Paper図書
Routledge2010.<DH411-B100>
National Diet Library

The science and art of branding / Giep Franzen and Sandra Moriarty.

The science and art of branding / Giep Franzen and Sandra Moriarty.
Paper図書
M.E. Sharpec2009.<DH411-B78>
National Diet Library
  • Subject Heading... Case studies. Merken. Marketing.

Ich packe in meinen Beutel : ein Boot, ein Buch, ein Butterbrot 1. Aufl.

Ich packe in meinen Beutel : ein Boot, ein Buch, ein Butterbrot 1. Aufl.
Paper図書児童書
Katja Reider, Henrike WilsonCarlsen[2020]<Y17-D2546>
National Diet Library

Strategic brand management : building, measuring, and managing brand equity 4th ed., global ed., Pearson international ed

Strategic brand management : building, measuring, and managing brand equity 4th ed., global ed., Pearson international ed
Paper図書
Kevin Lane KellerPearsonc2013
Other Libraries in Japan

Origination : the geographies of brands and branding : [hbk.] : [pbk.]

Origination : the geographies of brands and branding : [hbk.] : [pbk.]
Paper図書
Andy PikeWiley Blackwell2015
Other Libraries in Japan

National image & competitive advantage : the theory and practice of place branding 2nd ed

National image & competitive advantage : the theory and practice of place branding 2nd ed
Paper図書
Eugene D. Jaffe & Israel D. NebenzahlCopenhagen Business School Press2006
Other Libraries in Japan
  • Subject HeadingComparative advantage (International trade) National characteristics Merken. gtt Landen. gtt
  • Subject Heading (ID)Comparative advantage (International trade) National characteristics Merken. gtt Landen. gtt

The science and art of branding pbk. : alk. paper

The science and art of branding pbk. : alk. paper
Paper図書
Giep Franzen and Sandra MoriartyM.E. Sharpec2009
Other Libraries in Japan
  • Subject Heading...- Case studies Merken. gtt Marketing. gtt
  • Subject Heading (ID)...- Case studies Merken. gtt Marketing. gtt

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