Shin Yoshiwara

A licensed pleasure quarter that was located in the north of Asakusa. Originally established on the eastern side of Nihonbashi Fukiyacho, however in 1656 it was ordered relocated, then after the Great Fire of Meireki the next year, it was relocated to Asakusa Senzokumura. Prior to this it was referred to as Motoyoshiwara and after Shinyoshiwara. During the height of its prosperity it is said to have employed some 3,000 prostitutes. The area was located past Omon, and approached by taking Emonzaka and passing through Gojikkenmichi Road, which curved so that the pleasure quarter could not be seen from the dike. There was a Yanagi (willow) on the eastern corner where it turned onto Emonzaka, at a position where customers would turn back and be reluctant to leave, so it came to be called the "Mikaeri Yanagi" (Willow of regret). It was surrounded by a moat called "Ohagurodobu", and the only entry and exit was the Omon-gate, preventing the prostitutes from escaping. The quarter strove to be a man-made paradise with measures such as Cherry blossoms in the spring, and maple trees in the autumn planted on the "Nakanomachi" main road in the middle of the quarter.

Nishiki-e and Paintings

名所江戸百景　浅草田甫酉の町詣

浅草田甫酉の町詣

名所江戸百景　廓中東雲

廓中東雲

東都名所 新吉原

新吉原

古代江戸繪集

新吉原江戸町二丁目　佐野槌屋内黛□□之図

〔江戸高名会亭尽〕　新吉原衣紋坂日本堤

新吉原衣紋坂日本堤

〔東〕都名所〔新〕吉原〔五〕丁町〔弥〕生花〔盛〕全図

[新]吉原[五]丁町[弥]生花[盛]全図

江戸自慢三十六興　新よし原仲の町の桜

新よし原仲の町の桜

古代江戸繪集

新よし原尾州樓かり□

新吉原雪の朝

新吉原雪の朝

東都名所 吉原年礼ノ図

吉原祭礼ノ図

吉原仲之町

吉原仲之町

Other Materials

• 新吉原遊女町（本文）　松濤軒斎藤長秋 著 et.al, "江戸名所図会 7巻 [17]" (須原屋茂兵衛[ほか] 1834)
• 新吉原町（挿絵）　松濤軒斎藤長秋 著 et.al, "江戸名所図会 7巻 [17]" (須原屋茂兵衛[ほか] 1834)
• 新吉原中之町八朔図（挿絵）　松濤軒斎藤長秋 著 et.al, "江戸名所図会 7巻 [17]" (須原屋茂兵衛[ほか] 1834)

Landmarks around Shin Yoshiwara

Otori-jinja Shrine　Nihonzutsumi　Asakusa okuyama　Iriya　Senso-ji Temple　Saruwaka-cho　Matsuchiyama Shodengu Temple / Imado-bashi Bridge　Asakusa Hongan-ji Temple　Hashiba / Imado　Senju