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Search results 119

The aging consumer : perspectives from psychology and marketing 2nd edition (Marketing and consumer psychology series)

The aging consumer : perspectives from psychology and marketing 2nd edition (Marketing and consumer psychology series)
Paper図書
edited by Aimee Drolet and Carolyn YoonRoutledge2021<DH411-D11>
National Diet LibraryOther Libraries in Japan
  • Subject Heading...on (Economics) Marketing--Psychological aspects Consumer behavior. Marketing--Psychological aspects. Older consumers.

Psychological foundations of marketing

Psychological foundations of marketing
Paper図書
Allan J. Kimmel.Routledge2013.<DH411-B167>
National Diet Library
  • Subject HeadingMarketing--Psychological aspects.

Customer sense : how the 5 senses influence buying behavior First edition.

Customer sense : how the 5 senses influence buying behavior First edition.
Paper図書
Aradhna Krishna.Palgrave Macmillan2013.<DH413-B68>
National Diet Library
  • Subject HeadingMarketing--Psychological aspects. Consumer behavior. Senses an...

Neuromarketing : exploring the brain of the consumer / Leon Zurawicki.

Neuromarketing : exploring the brain of the consumer / Leon Zurawicki.
Paper図書
Springerc2010.<DH411-B127>
National Diet Library

Habit : the 95% of behavior marketers ignore / Neale Martin.

Habit : the 95% of behavior marketers ignore / Neale Martin.
Paper図書
FT Pressc2008.<DH413-B30>
National Diet Library

Okouzlení : umění proměny srdcí, myšlení a jednání

Okouzlení : umění proměny srdcí, myšlení a jednání
Paper図書
Guy Kawasaki.Pragmac2011.<US71-B39>
National Diet Library
  • Subject Heading...gical aspects. Marketing--psychological aspects.

Nostalgia marketing : rekindling the past to influence consumer choices

Nostalgia marketing : rekindling the past to influence consumer choices
Paper図書
Marco PichierriPalgrave Macmillanc2023
Other Libraries in Japan

War in the boardroom : why left-brain management and right-brain marketing don't see eye-to-eye -- and what to do about it / Al & Laura Ries. 1st ed.

War in the boardroom : why left-brain management and right-brain marketing don't see eye-to-eye -- and what to do about it / Al & Laura Ries. 1st ed.
Paper図書
Collins Businessc2009.<DH411-B87>
National Diet Library

Decoded : the science behind why we buy : pbk 2nd ed

Decoded : the science behind why we buy : pbk 2nd ed
Paper図書
Phil Barden; foreword by Rory SutherlandWiley2023 [i.e. 2022]
Other Libraries in Japan

Behavioural research for marketing : a practitioner's handbook : pbk

Behavioural research for marketing : a practitioner's handbook : pbk
Paper図書
Julian AdamsRoutledge2023
Other Libraries in Japan

Handbook of research on identity theory in marketing :pbk

Handbook of research on identity theory in marketing :pbk
Paper図書
edited by Americus Reed II, Mark ForehandEdward Elgar2021
Other Libraries in Japan

Behavioural research for marketing : a practitioner's handbook : hbk

Behavioural research for marketing : a practitioner's handbook : hbk
Paper図書
Julian AdamsRoutledge2023
Other Libraries in Japan

Haptic sensation and consumer behaviour : the influence of tactile stimulation in physical and online environments : hbk

Haptic sensation and consumer behaviour : the influence of tactile stimulation in physical and online environments : hbk
Paper図書
Margot Racat, Sonia CapelliPalgrave Macmilanc2020
Other Libraries in Japan

An integrative guide to consumer neuroscience : pbk

An integrative guide to consumer neuroscience : pbk
Paper図書
Sven Braeutigam and Peter KenningOxford University Press2022
Other Libraries in Japan

Alchemy : the dark art and curious science of creating magic in brands, business, and life : pbk 1st Custom House pbk. ed

Alchemy : the dark art and curious science of creating magic in brands, business, and life : pbk 1st Custom House pbk. ed
Paper図書
Rory SutherlandCustom House2021, c2019
Other Libraries in Japan

心理マーケティング100の法則 : お客様の無意識に語りかける心のコミュニケーション技法

心理マーケティング100の法則 : お客様の無意識に語りかける心のコミュニケーション技法
PaperDigital図書障害者向け資料あり
酒井とし夫 著日本能率協会マネジメントセンター2018.3<DH411-L882>
National Diet LibraryOther Libraries in Japan
  • Authority（Subject Heading/altLabel）心理マーケティング Marketing--Psychological aspects

Marketing manipulation : a consumer's survival manual

Marketing manipulation : a consumer's survival manual
Paper図書
Michael KaminsWorld Scientificc2019
Other Libraries in Japan

Advanced marketing management : principles, skills and tools : pbk [1st ed.]

Advanced marketing management : principles, skills and tools : pbk [1st ed.]
Paper図書
Nikolaos Dimitriadis, Neda Jovanovic Dimitriadis, Jillian NeyKogan Page2019
Other Libraries in Japan

Psychological foundations of marketing : the keys to consumer behavior : hbk : pbk 2nd ed

Psychological foundations of marketing : the keys to consumer behavior : hbk : pbk 2nd ed
Paper図書
Allan J. KimmelRoutledge2018
Other Libraries in Japan

「心」が分かるとモノが売れる

「心」が分かるとモノが売れる
PaperRecording MediaDigital図書障害者向け資料あり
鹿毛康司 著日経BP2021.5<DH411-M338>
National Diet LibraryOther Libraries in Japan
  • Authority（Subject Heading/altLabel）心理マーケティング 消費行動 Marketing--Psychological aspects 消費者動向 Consumer behavior