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広告コミュニケーション成功の法則 : 理論とデータの裏打ちで、あなたの実務を強くする。

Paper図書

ジョン・ロシター, ラリー・パーシー, ラース・ベルクヴィスト著, 岸志津江監訳東急エージェンシー2022.3<DH428-M96>

National Diet LibraryOther Libraries in Japan

Note (General)原タイトル: MARKETING COMMUNICATIONS
Additional TitleMARKETING COMMUNICATIONS

マーケティング・コミュニケーション : プリンシプル・ベースの考え方

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C.フィル, S.ターンブル著, 森一彦, 五十嵐正毅訳白桃書房2018.11<DH411-L970>

National Diet LibraryOther Libraries in Japan

Note (General)原タイトル: MARKETING COMMUNICATIONS 原著第7版の翻訳
Additional TitleMARKETING COMMUNICATIONS

戦略的マーケティング・コミュニケーション : IMCの理論と実際

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ジョン R.ロシター, スティーブン・ベルマン著, 岸志津江監訳, 東急エージェンシーマーコム研究会訳東急エージェンシー出版部2009.4<DH411-J197>

National Diet LibraryOther Libraries in Japan

Note (General)原タイトル: Marketing communications
Additional TitleMarketing communications

Celebrity and the American political process : integrated marketing communication (Integrated marketing communication)

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Jennifer BrubakerLexington Books, an imprint of The Rowman & Littlefield Publishing Group, Inc.[2021]<A16-D76>

National Diet Library

Integrated marketing communications Asia-Pacific edition 6th edition

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Edwina Luck, Nigel Barker, Anne-Marie Sassenberg, Bill Chitty, J. Craig Andrews, Terence A ShimpCengage Learning Australia[2021]<DH411-D35>

National Diet LibraryOther Libraries in Japan

Summary, etc.Organisations use integrated marketing communications to help achiev...... of Integrated Marketing Communications emphasises dig......l of a brand's marketing communications elements to ef......ach to examine marketing communications from both a consumer's and ma...

Perfectly imperfect : a consumer-centered perspective on imperfection in marketing communications

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vorgelegt von Svenja Gerecht, geb. Hünies[Svenja Gerecht][2022]<DH411-D32>

National Diet Library

Promotion and Marketing Communications

Digital電子書籍・電子雑誌図書

2020

Available onlineNational Diet Library

Blockchain economics : implications of distributed ledgers : markets, communications networks, and algorithmic reality (Between science and economics ; Vol. 1)

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editors, Melanie Swan [and four others].World Scientific Publishing Europe Ltd.[2019]<DF231-B154>

National Diet Library

Corporate and marketing communication. Ed. 1., cet. 1.

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Universitas Mercu Buana2011.<Y735-TS-2218>

National Diet Library

A comparative study in business communication : integrated marketing communication, total business communication, koukoku (Ricerche. Economia) (Vita e pensiero. Università)

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Edoardo Teodoro Brioschi, Yasuhiko Kobayashi.V&P[2008]<DH428-B76>

National Diet LibraryOther Libraries in Japan

マーケティング・コミュニケーション

Paper図書

清水公一編著五絃舎2009.3<DH411-J215>

National Diet LibraryOther Libraries in Japan

Profitable marketing communications : a guide to marketing return on investment / Antony Young & Lucy Aitken.

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Kogan Page2007.<DH411-B59>

National Diet Library

Marketing communication : new approaches, technologies, and styles / edited by Allan J. Kimmel.

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Oxford University Press2005.<DH411-B19>

National Diet Library

Contents...James Fitchett Marketing communications in a world of ......omas C. Oguinn Marketing communications trends in the ...... marketing and marketing communications : the role of ......n belowtheline marketing communications / Chris Fill Integrated marketing communications and the emergi...... as a tool for marketing communications / Eric J. Arno......es Identity in marketing communications : an ethics of visual represe...