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Country of origin effect in international business : strategic and consumer perspectives (Routledge studies in marketing)

Country of origin effect in international business : strategic and consumer perspectives (Routledge studies in marketing)
Paper図書
edited by Marzanna K. Witek-Hajduk and Anna GrudeckaRoutledge2024<DE211-D43>
National Diet Library
  • Subject HeadingInternational trade Ethnocentrism Consumers' preferences Consumer behavior

Corporate branding : areas, arenas and approaches

Corporate branding : areas, arenas and approaches
Paper図書
edited by T C Melewar and S F Syed Alwi.New York2015.<DH411-B189>
National Diet Library
  • Subject HeadingMarketing. Consumers' preferences. BUSINESS & ECONOMICS / Adve...

Interpreting consumer choice : the behavioral perspective model / Gordon R. Foxall. (Routledge interpretive marketing research ; 10)

Interpreting consumer choice : the behavioral perspective model / Gordon R. Foxall. (Routledge interpretive marketing research ; 10)
Paper図書
Routledge2010.<DH413-B45>
National Diet Library
  • Subject HeadingConsumer behavior. Consumers' preferences. Consumers -- Attitudes. Ver...

Nudging health : health law and behavioral economics

Nudging health : health law and behavioral economics
Paper図書
edited by I. Glenn Cohen, Holly Fernandez Lynch, Christopher T. Robertson, foreword by Cass R. Sunstein.Johns Hopkins University Press2016.<EG211-B1083>
National Diet Library
  • Subject Heading...ltensökonomie Consumers' preferences. Economics--P...... de la santé. Consumers' preferences Economics--Psychological asp...

The satisfied customer : winners and losers in the battle for buyer preference / Claes Fornell. 1st ed.

The satisfied customer : winners and losers in the battle for buyer preference / Claes Fornell. 1st ed.
Paper図書
Palgrave Macmillan2007.<DH441-B16>
National Diet Library
  • Subject HeadingConsumer satisfaction. Consumers' preferences. Customer relations.

Consumers and individuals in China : standing out, fitting in (Chinese worlds ; 31)

Consumers and individuals in China : standing out, fitting in (Chinese worlds ; 31)
Paper図書
Michael B. Griffiths.Routledge2013.<DA66-B33>
National Diet Library
  • Subject Heading...na--Attitudes. Consumers' preferences--China. Consumer behavior--C...

Experimental auctions : methods and applications in economic and marketing research / Jayson L. Lusk and Jason F. Shogren. (Quantitative methods for applied economics and business research)

Experimental auctions : methods and applications in economic and marketing research / Jayson L. Lusk and Jason F. Shogren. (Quantitative methods for applied economics and business research)
Paper図書
Cambridge University Press2007.<DA88-B22>
National Diet Library
  • Subject HeadingAuctions. Consumers' preferences -- Mathematical models.

The foundations of Paul Samuelson's revealed preference theory : a study by the method of rational reconstruction / Stanley Wong. Rev. ed. (Routledge INEM advances in economic methodology ; 6)

The foundations of Paul Samuelson's revealed preference theory : a study by the method of rational reconstruction / Stanley Wong. Rev. ed. (Routledge INEM advances in economic methodology ; 6)
Paper図書
Routledge2006.<DA35-B14>
National Diet Library
  • Subject HeadingSamuelson, Paul Anthony, 1915- Consumption (Economics) Consumers' preferences.

What Chinese want : culture, communism, and China's modern consumer 1st ed.

What Chinese want : culture, communism, and China's modern consumer 1st ed.
Paper図書
Tom Doctoroff.Palgrave Macmillan2012.<DH413-B61>
National Diet Library
  • Subject HeadingConsumers--China--Attitudes. Consumers' preferences--China. Marketing--China. Ch...

Choice : challenges and perspectives for the European welfare states / edited by Bent Greve. (Broadening perspectives on social policy)

Choice : challenges and perspectives for the European welfare states / edited by Bent Greve. (Broadening perspectives on social policy)
Paper図書
Wiley-Blackwell2010.<DA1-B348>
National Diet Library
  • Subject HeadingSocial choice -- Europe. Welfare state -- Europe. Consumers' preferences -- Europe. Society.

Hidden in plain sight : how to find and execute your company's next big growth strategy / Erich Joachimsthaler.

Hidden in plain sight : how to find and execute your company's next big growth strategy / Erich Joachimsthaler.
Paper図書
Harvard Business School Pressc2007.<DH415-B7>
National Diet Library
  • Subject HeadingNew products. Consumers' preferences. Consumers -- Research. Prod...

Cheap : the real cost of the global trend for bargains, discounts & consumer choice / David Bosshart.

Cheap : the real cost of the global trend for bargains, discounts & consumer choice / David Bosshart.
Paper図書
Kogan Page2006.<DH413-B14>
National Diet Library
  • Subject HeadingConsumers' preferences. Discount. Cost. Marketing. ...

Lifestyle market segmentation / Dennis J. Cahill. (Haworth series in segmented, targeted, and customized marketing)

Lifestyle market segmentation / Dennis J. Cahill. (Haworth series in segmented, targeted, and customized marketing)
Paper図書
Haworth Pressc2006.<DH411-B53>
National Diet Library
  • Subject HeadingMarket segmentation. Consumers' preferences. Consumer behavior. Lifestyl...

Customer intelligence : from data to dialogue / Seán Kelly.

Customer intelligence : from data to dialogue / Seán Kelly.
Paper図書
J. Wiley & Sonsc2006.<DH413-B9>
National Diet Library
  • Subject HeadingConsumers' preferences. Consumers -- Research -- Da...

The right sensory mix : targeting consumer product development scientifically / Diana Derval.

The right sensory mix : targeting consumer product development scientifically / Diana Derval.
Paper図書
Springerc2010.<DH413-B48>
National Diet Library
  • Subject Heading...gical aspects. Consumers' preferences. Senses and sensation. Targe...

The right sensory mix : decoding customers' behavior and preferences : hardcover 2nd ed

The right sensory mix : decoding customers' behavior and preferences : hardcover 2nd ed
Paper図書
Diana DervalSpringerc2022
Other Libraries in Japan
  • Subject HeadingConsumers' preference Senses and sensation Consumer...
  • Subject Heading (ID)Consumers' preference Senses and sensation Consumer...

The specialty pharma market outlook : key players, new company growth models and emerging opportunities / by Revati Nehru.

The specialty pharma market outlook : key players, new company growth models and emerging opportunities / by Revati Nehru.
Paper図書
Business Insights Ltd.c2006.<DL533-B19>
National Diet Library
  • Subject Heading...ical industry. Consumers preferences.

Targeting the healthy consumer : fast growth markets and future trends / by David Kemsley.

Targeting the healthy consumer : fast growth markets and future trends / by David Kemsley.
Paper図書
Business Insights Ltd.c2006.<DL698-B3>
National Diet Library
  • Subject Heading... Brand choice. Consumers preferences.

Consumer acceptance of genetically modified foods / edited by Robert E. Evenson and Vittorio Santaniello.

Consumer acceptance of genetically modified foods / edited by Robert E. Evenson and Vittorio Santaniello.
Paper図書
CABI Pub.c2004.<SC186-B30>
National Diet LibraryOther Libraries in Japan
  • Subject HeadingGenetically modified foods. Food -- Biotechnology. Consumers' preferences. Food preferences.

The impact of collective animosity and collective guilt on the judgments of and preferences for Japanese products / by Amro Maher.

The impact of collective animosity and collective guilt on the judgments of and preferences for Japanese products / by Amro Maher.
Paper図書
UMIc2009.<DH413-B39>
National Diet Library
  • Subject Heading...umer behavior. Consumers' preferences. Manufactures. Manufactures ...
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