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Strategic place branding methodologies and theory for tourist attraction

Strategic place branding methodologies and theory for tourist attraction
Paper図書
Ahmet Bayraktar, Can Uslay, [editors]IGI Global, Business Science Reference[2017]<DK261-B248>
National Diet LibraryOther Libraries in Japan
  • Subject HeadingPlace marketing--Cross-cultural studies. Tourism--Marketing--Cross-cultural studies.

Cross-cultural social media marketing : bridging across cultural differences First edition (Emerald points)

Cross-cultural social media marketing : bridging across cultural differences First edition (Emerald points)
Paper図書
By Emi MoriuchiEmerald Publishing Limited2021<DH411-D25>
National Diet LibraryOther Libraries in Japan

Sport marketing in a global environment : strategic perspectives (World association for sport management series)

Sport marketing in a global environment : strategic perspectives (World association for sport management series)
Paper図書
edited by Ruth M. Crabtree and James J. ZhangRoutledge2022<FS21-D32>
National Diet LibraryOther Libraries in Japan

Contemporary sport marketing : global perspectives (World Association for Sport Management series)

Contemporary sport marketing : global perspectives (World Association for Sport Management series)
Paper図書
edited by James J. Zhang and Brenda G. Pitts.Routledge,Taylor & Francis Group2017.<FS21-B106>
National Diet LibraryOther Libraries in Japan
  • Subject HeadingSports--Marketing--Cross-cultural studies. Sports and globalization--Cro...

Ethnic marketing : culturally sensitive theory and practice

Ethnic marketing : culturally sensitive theory and practice
Paper図書
Guilherme D. Pires and John Stanton.Routledge2015.<DH413-B74>
National Diet Library
  • Subject Heading... segmentation. Marketing--Cross-cultural studies.

Global marketing & advertising : understanding cultural paradoxes 5th edition.

Global marketing & advertising : understanding cultural paradoxes 5th edition.
Paper図書
Marieke de Mooij.SAGE[2019]<DH411-B237>
National Diet Library
  • Subject HeadingTarget marketing--Cross-cultural studies. Advertising--Cross-cultural s...

Global marketing and advertising : understanding cultural paradoxes Fourth Edition.

Global marketing and advertising : understanding cultural paradoxes Fourth Edition.
Paper図書
Marieke de Mooij.SAGE Publications, Inc.[2014]<DH411-B177>
National Diet Library
  • Subject HeadingTarget marketing--Cross-cultural studies. Advertising--Cross-cultural s...

Higher education and the market / edited by Roger Brown.

Higher education and the market / edited by Roger Brown.
Paper図書
Routledge2011.<FA65-B42>
National Diet Library

Beyond Hofstede : culture frameworks for global marketing and management / edited by Cheryl Nakata.

Beyond Hofstede : culture frameworks for global marketing and management / edited by Cheryl Nakata.
Paper図書
Palgrave Macmillan2009.<DH411-B109>
National Diet LibraryOther Libraries in Japan

Global marketing and advertising : understanding cultural paradoxes / Marieke de Mooij. 3rd ed.

Global marketing and advertising : understanding cultural paradoxes / Marieke de Mooij. 3rd ed.
Paper図書
SAGEc2010.<DH411-B91>
National Diet Library

Global sport marketing : contemporary issues and practice (Routledge research in sport business and management)

Global sport marketing : contemporary issues and practice (Routledge research in sport business and management)
Paper図書
edited by Michel Desbordes and André Richelieu.Routledge2012.<FS21-B73>
National Diet Library
  • Subject HeadingSports--Marketing--Cross-cultural studies. Sports and globalization--Cro...

Strategic international marketing : strategy development and implementation : hbk 2nd ed

Strategic international marketing : strategy development and implementation : hbk 2nd ed
Paper図書
Carl Arthur Solberg and Håvard HuseRoutledge2024
Other Libraries in Japan

European universities and the challenge of the market : a comparative analysis / Marino Regini ; with contributions from Gabriele Ballarino ... [et al.].

European universities and the challenge of the market : a comparative analysis / Marino Regini ; with contributions from Gabriele Ballarino ... [et al.].
Paper図書
Edward Elgarc2011.<FD22-B77>
National Diet Library

Handbook of research on ethnic and intra-cultural marketing : cased

Handbook of research on ethnic and intra-cultural marketing : cased
Paper図書
edited by Glen H. Brodowsky, Camille P. Schuster, Rebeca PerrenE. Elgarc2022
Other Libraries in Japan

Size, causes and consequences of the underground economy : an international perspective / edited by Christopher Bajada, Friedrich Schneider.

Size, causes and consequences of the underground economy : an international perspective / edited by Christopher Bajada, Friedrich Schneider.
Paper図書
Ashgatec2005.<DF161-B33>
National Diet Library

Globalization, culture, and branding : how to leverage cultural equity for building iconic brands in the era of globalization First edition.

Globalization, culture, and branding : how to leverage cultural equity for building iconic brands in the era of globalization First edition.
Paper図書
Carlos J. Torelli.Palgrave Macmillan2013.<DH411-B181>
National Diet Library

Marketing management : a cultural perspective : hbk 2nd ed

Marketing management : a cultural perspective : hbk 2nd ed
Paper図書
edited by Luca M. Visconti, Lisa Peñaloza and Nil ToulouseRoutledge2020
Other Libraries in Japan

Global marketing and advertising : understanding cultural paradoxes / Marieke de Mooij ; foreword by Geert Hofstede. 2nd ed.

Global marketing and advertising : understanding cultural paradoxes / Marieke de Mooij ; foreword by Geert Hofstede. 2nd ed.
Paper図書
Sagec2005.<DH411-B18>
National Diet Library

Handbook on cross-cultural marketing : cased

Handbook on cross-cultural marketing : cased
Paper図書
edited by Glen H. Brodowsky, Camille P. SchusterEdward Elgar Publishingc2020
Other Libraries in Japan

Intercultural marketing : theory and practice : hbk

Intercultural marketing : theory and practice : hbk
Paper図書
Ivana BeveridgeRoutledge2021
Other Libraries in Japan
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