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Handbook of marketing scales : multi-item measures for marketing and consumer behavior research / [edited by] William O. Bearden, Richard G. Netemeyer, Kelly L. Haws. 3rd ed.

Handbook of marketing scales : multi-item measures for marketing and consumer behavior research / [edited by] William O. Bearden, Richard G. Netemeyer, Kelly L. Haws. 3rd ed.
Paper図書
SAGEc2011.<DH413-B46>
National Diet Library
  • DDC658.8/3

The American marketplace : demographics and spending patterns 10th edition.

The American marketplace : demographics and spending patterns 10th edition.
Paper図書
by the editors of New Strategist Publications.New Strategist Publications, Inc.[2011]<DT713-B3>
National Diet Library
  • DDC658.8/3

Data-driven marketing : the 15 metrics everyone in marketing should know / Mark Jeffery.

Data-driven marketing : the 15 metrics everyone in marketing should know / Mark Jeffery.
Paper図書
John Wileyc2010.<DH413-B43>
National Diet Library
  • DDC658.8/3

Qualitative research : good decision making through understanding people, cultures and markets / Sheila Keegan. (Market research in practice series)

Qualitative research : good decision making through understanding people, cultures and markets / Sheila Keegan. (Market research in practice series)
Paper図書
Kogan Page2009.<DH413-B42>
National Diet Library
  • DDC658.8/3

Identifying hidden needs : creating breakthrough products / Keith Goffin, Fred Lemke, Ursula Koners.

Identifying hidden needs : creating breakthrough products / Keith Goffin, Fred Lemke, Ursula Koners.
Paper図書
Palgrave Macmillan2010.<DH415-B10>
National Diet Library
  • DDC658.8/3

Marketing research / edited by David F. Birks and Tim Macer. (Critical perspectives on business and management)

Marketing research / edited by David F. Birks and Tim Macer. (Critical perspectives on business and management)
Paper図書
Routledge2009.<DH413-B29>
National Diet Library
  • DDC658.8/3

The marketing research guide / Robert E. Stevens ... [et al.]. 2nd ed.

The marketing research guide / Robert E. Stevens ... [et al.]. 2nd ed.
Paper図書
Best Business Booksc2006.<DH413-B12>
National Diet Library
  • DDC658.8/3

The market research toolbox : a concise guide for beginners / Edward F. McQuarrie. 2nd ed.

The market research toolbox : a concise guide for beginners / Edward F. McQuarrie. 2nd ed.
Paper図書
Sage Publicationsc2006.<DH413-B7>
National Diet Library
  • DDC658.8/3

The handbook of marketing research : uses, misuses, and future advances / edited by Rajiv Grover, Marco Vriens.

The handbook of marketing research : uses, misuses, and future advances / edited by Rajiv Grover, Marco Vriens.
Paper図書
Sage Publicationsc2006.<DH413-B18>
National Diet LibraryOther Libraries in Japan
  • DDC658.8/3

Handbook of qualitative research methods in marketing / edited by Russell W. Belk.

Handbook of qualitative research methods in marketing / edited by Russell W. Belk.
Paper図書
E. Elgarc2006.<DH413-B22>
National Diet Library
  • DDC658.8/3

Marketing information : a strategic guide for business and finance libraries / Wendy Diamond, Michael R. Oppenheim.

Marketing information : a strategic guide for business and finance libraries / Wendy Diamond, Michael R. Oppenheim.
Paper図書
Haworth Information Pressc2004.<DH411-B32>
National Diet Library
  • DDC658.8/3

The Changing consumer : markets and meanings / edited by Steven Miles, Alison Anderson and Kevin Meethan. (Studies in consumption and markets)

The Changing consumer : markets and meanings / edited by Steven Miles, Alison Anderson and Kevin Meethan. (Studies in consumption and markets)
Paper図書
Routledge2002.<DA66-A36>
National Diet Library
  • DDC658.8/3

Explorations in the history of marketing / series editor: Jagdish N. Sheth ; editor: Ronald A. Fullerton. (Research in marketing. Supplement ; 6)

Explorations in the history of marketing / series editor: Jagdish N. Sheth ; editor: Ronald A. Fullerton. (Research in marketing. Supplement ; 6)
Paper図書
JAI Pressc1994.<DH413-A20>
National Diet Library
  • DDC658.8/3

Questionnaire design 2nd ed (Market research in practice series)

Questionnaire design 2nd ed (Market research in practice series)
Paper図書
Ian BraceKogan Page2008
Other Libraries in Japan
  • DDC658.8/3

Qualitative market research : a practitioner's and buyer's guide / Wendy Gordon and Roy Langmaid ; with illustrations by Christopher Mills.

Qualitative market research : a practitioner's and buyer's guide / Wendy Gordon and Roy Langmaid ; with illustrations by Christopher Mills.
Paper図書
Gowerc1988.<DH413-A14>
National Diet Library
  • DDC658.8/3

Marketing investigations / William J. Reilly. (A Century of marketing)

Marketing investigations / William J. Reilly. (A Century of marketing)
Paper図書
Arno Press1978 [c1929]<DH413-42>
National Diet Library
  • DDC658.8/3

Venture management : a game plan for corporate growth and diversification / Mack Hanan.

Venture management : a game plan for corporate growth and diversification / Mack Hanan.
Paper図書
McGraw-Hillc1976.<DH358-13>
National Diet Library
  • DDC658.8/3

Marketing research : methodological foundations / Gilbert A. Churchill, Jr.

Marketing research : methodological foundations / Gilbert A. Churchill, Jr.
Paper図書
Dryden Pressc1976.<DH413-36>
National Diet Library
  • DDC658.8/3

Handbook of marketing research. Robert Ferber, editor-in-chief.

Handbook of marketing research. Robert Ferber, editor-in-chief.
Paper図書
McGraw-Hill[1974]<DH413-31>
National Diet LibraryOther Libraries in Japan
  • DDC658.8/3

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