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Sports sponsorship and branding : global perspectives and emerging trends (World association for sport management series)

Sports sponsorship and branding : global perspectives and emerging trends (World association for sport management series)
Paper図書
edited by Ho Keat Leng and James J. ZhangRoutledge2024<FS21-D52>
National Diet LibraryOther Libraries in Japan
  • Subject HeadingSports sponsorship Sports--Marketing Branding (Marketing)

Elgar encyclopedia of corporate communication (Elgar encyclopedias in business and management)

Elgar encyclopedia of corporate communication (Elgar encyclopedias in business and management)
Paper図書
edited by Klement PodnarEdward Elgar Publishing[2024]<D2-D30>
National Diet LibraryOther Libraries in Japan
  • Subject HeadingBusiness communication--Encyclopedias Branding (Marketing)--Encyclopedias

Handbook of research on future policies and strategies for nation branding (Advances in marketing, customer relationship management, and e-services (AMCRMES) book series)

Handbook of research on future policies and strategies for nation branding (Advances in marketing, customer relationship management, and e-services (AMCRMES) book series)
Paper図書
Victoria Pistikou, Andreas Masouras, Marcos KomodromosIGI Global[2021]<DH411-D19>
National Diet LibraryOther Libraries in Japan
  • Subject HeadingPlace marketing Branding (Marketing) Tourism

The Routledge companion to corporate branding (Routledge companions in business, management and marketing)

The Routledge companion to corporate branding (Routledge companions in business, management and marketing)
Paper図書
edited by Oriol Iglesias, Nicholas Ind and Majken SchultzRoutledge2022<DH411-D28>
National Diet LibraryOther Libraries in Japan
  • Subject HeadingBranding (Marketing)--Management Corporate culture...

Nation branding : concepts, issues, practice 3rd edition

Nation branding : concepts, issues, practice 3rd edition
Paper図書
Keith DinnieRoutledge2022<A12-D29>
National Diet LibraryOther Libraries in Japan
  • Subject HeadingNation-state Place marketing Branding (Marketing) International relations

Nordic consumer culture : state, market and consumers

Nordic consumer culture : state, market and consumers
Paper図書
edited by Søren Askegaard, Jacob Östberg.Palgrave Macmillan[2019]<DH411-B241>
National Diet LibraryOther Libraries in Japan
  • Subject Heading...--Scandinavia. Branding (Marketing)--Scandinavia. Branding (Marketing) Consumer behavior. Scandinavi...

Political branding : more than parties, leaders and policies

Political branding : more than parties, leaders and policies
Paper図書
edited by Christopher Pich, Bruce I. NewmanRoutledge2021<A16-D68>
National Diet Library
  • Subject HeadingCommunication in politics Branding (Marketing)--Political aspects

Islamic marketing and branding : theory and practice

Islamic marketing and branding : theory and practice
Paper図書
edited by T.C. Melewar and S.F. Syed Alwi.Routledge2018.<DH411-P16>
National Diet Library
  • Subject HeadingMarketing--Islamic countries. Branding (Marketing)--Islamic countries. Branding (Marketing) Marketing. Islamic countries....

Decoding Coca-Cola : a biography of a global brand (Routledge studies in marketing)

Decoding Coca-Cola : a biography of a global brand (Routledge studies in marketing)
Paper図書
edited by Robert Crawford, Linda Brennan and Susie KhamisRoutledge2021<DH411-D14>
National Diet Library
  • Subject HeadingCoca-Cola Company Branding (Marketing) Advertising Internet advertis...

Handbook on place branding and marketing

Handbook on place branding and marketing
Paper図書
edited by Adriana Campelo.Edward Elgar[2017]<DD31-B24>
National Diet LibraryOther Libraries in Japan
  • Subject HeadingPlace marketing. Branding (Marketing) Marketing.

Brand transformation : transforming firm performance by disruptive, pragmatic and achievable brand strategy

Brand transformation : transforming firm performance by disruptive, pragmatic and achievable brand strategy
Paper図書
Keith Glanfield.Routledge2018.<DH411-B228>
National Diet Library
  • Subject HeadingBranding (Marketing)--Management. Organizational c...

Brand Singapore : nation branding after Lee Kuan Yew, in a divisive world Second edition.

Brand Singapore : nation branding after Lee Kuan Yew, in a divisive world Second edition.
Paper図書
Koh Buck Song.Marshall Cavendish Business2017.<GE574-P220>
National Diet Library
  • Subject Heading..., Singaporean. Branding (Marketing)--Singapore. Branding (Marketing) Place marketing. Singapore.

Research handbook on brand co-creation : theory, practice and ethical implications

Research handbook on brand co-creation : theory, practice and ethical implications
Paper図書
edited by Stefan Markovic, Richard Gyrd-Jones, Sylvia von Wallpach, Adam LindgreenEdward Elgar Publishing[2022]<DH411-D27>
National Diet LibraryOther Libraries in Japan
  • Subject HeadingMarketing--Social aspects Branding (Marketing) Marketing--Aspect social Stra...

Plunkett's advertising & branding industry almanac 2016 : the only comprehensive guide to advertising companies & trends

Plunkett's advertising & branding industry almanac 2016 : the only comprehensive guide to advertising companies & trends
Paper図書
editor and publisher, Jack W. Plunkett.Plunkett Research, Ltd.[2016]<D4-B128>
National Diet Library
  • Subject Heading...--Directories. Branding (Marketing)--United States......--Directories. Branding (Marketing)--Directories. Advertising. Branding (Marketing) United States.

Branding Japanese food : from meibutsu to washoku (Food in Asia and the Pacific)

Branding Japanese food : from meibutsu to washoku (Food in Asia and the Pacific)
Paper図書
Katarzyna J. Cwiertka, with Yasuhara Miho.University of Hawaiʻi Press[2020]<GD51-D1>
National Diet LibraryOther Libraries in Japan
  • Subject Heading...apan--History. Branding (Marketing)--Japan. Branding (Marketing) Cooking, Japanese. Diet. Food...

Winning in service markets : success through people, technology and strategy

Winning in service markets : success through people, technology and strategy
Paper図書
Jochen Wirtz.WS Professional/World Scientific Publishing Co. inc.[2017]<DH475-B63>
National Diet Library
  • Subject HeadingService industries--Marketing. Branding (Marketing) Customer relations.

Nation branding in Europe (Routledge focus on nation branding)

Nation branding in Europe (Routledge focus on nation branding)
Paper図書
edited by João FreireRoutledge2022<DH411-D20>
National Diet Library
  • Subject Heading...--Case studies Branding (Marketing)--Europe--Case studies Nation-...

Nation branding : concepts, issues, practice Second edition.

Nation branding : concepts, issues, practice Second edition.
Paper図書
Keith Dinnie.Routledge2016.<A12-B280>
National Diet Library
  • Subject HeadingNation-state. Place marketing. Branding (Marketing) International relations.

Romancing the brand : how brands create strong, intimate relationships with consumers First edition.

Romancing the brand : how brands create strong, intimate relationships with consumers First edition.
Paper図書
Tim Halloran.Jossey-Bass[2014]<DH411-B185>
National Diet Library
  • Subject HeadingBranding (Marketing) Product management. Customer ...

Political branding in turbulent times (Palgrave studies in political marketing and management)

Political branding in turbulent times (Palgrave studies in political marketing and management)
Paper図書
Mona Moufahim, editorPalgrave Macmillan[2022]<A16-D136>
National Diet LibraryOther Libraries in Japan
  • Subject HeadingBranding (Marketing)--Political aspects Political ...
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