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Search results 32

Sports sponsorship and branding : global perspectives and emerging trends (World association for sport management series)

Sports sponsorship and branding : global perspectives and emerging trends (World association for sport management series)
Paper図書
edited by Ho Keat Leng and James J. ZhangRoutledge2024<FS21-D52>
National Diet LibraryOther Libraries in Japan
  • DDC658.8/27

Social brand management in a post Covid-19 era (Routledge focus on business and management)

Social brand management in a post Covid-19 era (Routledge focus on business and management)
Paper図書
Patrícia Dias and Alexandre DuarteRoutledge2023<DH411-D36>
National Diet Library
  • DDC658.8/27

The Routledge companion to corporate branding (Routledge companions in business, management and marketing)

The Routledge companion to corporate branding (Routledge companions in business, management and marketing)
Paper図書
edited by Oriol Iglesias, Nicholas Ind and Majken SchultzRoutledge2022<DH411-D28>
National Diet LibraryOther Libraries in Japan
  • DDC658.8/27

Handbook of research on future policies and strategies for nation branding (Advances in marketing, customer relationship management, and e-services (AMCRMES) book series)

Handbook of research on future policies and strategies for nation branding (Advances in marketing, customer relationship management, and e-services (AMCRMES) book series)
Paper図書
Victoria Pistikou, Andreas Masouras, Marcos KomodromosIGI Global[2021]<DH411-D19>
National Diet LibraryOther Libraries in Japan
  • DDC658.8/27

Brand transformation : transforming firm performance by disruptive, pragmatic and achievable brand strategy

Brand transformation : transforming firm performance by disruptive, pragmatic and achievable brand strategy
Paper図書
Keith Glanfield.Routledge2018.<DH411-B228>
National Diet Library
  • DDC658.8/27

Handbook of media branding

Handbook of media branding
Paper図書
Gabriele Siegert, Kati Förster, Sylvia M. Chan-Olmsted, Mart Ots, editors.Springer[2015]<DH411-B197>
National Diet LibraryOther Libraries in Japan
  • DDC658.8/27

The brand challenge : adapting branding to sectorial imperatives

The brand challenge : adapting branding to sectorial imperatives
Paper図書
edited by Kartikeya Kompella.Kogan Page2015.<DH411-B191>
National Diet Library
  • DDC658.8/27

Corporate branding : areas, arenas and approaches

Corporate branding : areas, arenas and approaches
Paper図書
edited by T C Melewar and S F Syed Alwi.New York2015.<DH411-B189>
National Diet Library
  • DDC658.8/27

Brand aid : a quick reference guide to solving your branding problems and strengthening your market position

Brand aid : a quick reference guide to solving your branding problems and strengthening your market position
Paper図書
Brad VanAuken.AMACOM[2015]<DH411-B207>
National Diet Library
  • DDC658.8/27

Brand esSense : using sense, symbol and story to design brand identity

Brand esSense : using sense, symbol and story to design brand identity
Paper図書
Neil Gains.Kogan Page Limited[2014]<DH411-B183>
National Diet LibraryOther Libraries in Japan
  • DDC658.8/27

Romancing the brand : how brands create strong, intimate relationships with consumers First edition.

Romancing the brand : how brands create strong, intimate relationships with consumers First edition.
Paper図書
Tim Halloran.Jossey-Bass[2014]<DH411-B185>
National Diet Library
  • DDC658.8/27

Globalization, culture, and branding : how to leverage cultural equity for building iconic brands in the era of globalization First edition.

Globalization, culture, and branding : how to leverage cultural equity for building iconic brands in the era of globalization First edition.
Paper図書
Carlos J. Torelli.Palgrave Macmillan2013.<DH411-B181>
National Diet Library
  • DDC658.8/27

Brand breakout : how emerging market brands will go global

Brand breakout : how emerging market brands will go global
Paper図書
Nirmalya Kumar, Jan-Benedict E.M. Steenkamp.Palgrave Macmillan2013.<DH411-B179>
National Diet Library
  • DDC658.8/27

Brand relevance : making competitors irrelevant / David A. Aaker. 1st ed. (The Jossey-Bass business & management series)

Brand relevance : making competitors irrelevant / David A. Aaker. 1st ed. (The Jossey-Bass business & management series)
Paper図書
Jossey-Bassc2011.<DH411-B133>
National Diet LibraryOther Libraries in Japan
  • DDC658.8/27

Brand media strategy : integrated communications planning in the digital era / Antony Young. 1st ed.

Brand media strategy : integrated communications planning in the digital era / Antony Young. 1st ed.
Paper図書
Palgrave Macmillan2011.<DH411-B125>
National Diet Library
  • DDC658.8/27

Brand rewired : connecting intellectual property, branding, and creativity strategy / Anne H. Chasser, Jennifer C. Wolfe.

Brand rewired : connecting intellectual property, branding, and creativity strategy / Anne H. Chasser, Jennifer C. Wolfe.
Paper図書
Wileyc2010.<DH411-B114>
National Diet Library
  • DDC658.8/27

The science and art of branding / Giep Franzen and Sandra Moriarty.

The science and art of branding / Giep Franzen and Sandra Moriarty.
Paper図書
M.E. Sharpec2009.<DH411-B78>
National Diet Library
  • DDC658.8/27

Breakthrough nonprofit branding : seven principles to power extraordinary results / Jocelyne S. Daw ... [et al.]. (The AFP fund development series)

Breakthrough nonprofit branding : seven principles to power extraordinary results / Jocelyne S. Daw ... [et al.]. (The AFP fund development series)
Paper図書
Wileyc2011.<DH411-B121>
National Diet Library
  • DDC658.8/27

Trademarks, brands, and competitiveness / edited by Teresa da Silva Lopes and Paul Duguid. (Routledge international studies in business history ; 19)

Trademarks, brands, and competitiveness / edited by Teresa da Silva Lopes and Paul Duguid. (Routledge international studies in business history ; 19)
Paper図書
Routledge2010.<DH411-B100>
National Diet Library
  • DDC658.8/27

Brand society : how brands transform management and lifestyle / Martin Kornberger.

Brand society : how brands transform management and lifestyle / Martin Kornberger.
Paper図書
Cambridge University Press2010.<DH411-B99>
National Diet Library
  • DDC658.8/27